Building a good website relies upon much more than just a pretty and visually balanced interface, that interface must also be self evident, easy to use and useful. We will not focus here on minutia but on the gestalt, the big picture, so here are four design concepts to help improve any website.

1. Simplicity.

Your users should not have to think long and hard about how to operate the features within a website once they are there. Everything should be self evident in the way it is to be used. If you do not think someone will understand what something does, make sure to write an explanation to avoid confusion.

2. Understand the prevalence of impatience with website users.

People are naturally and generally impatient, so don’t squander their attention span. Call attention immediately and only to what is centrally important to the aim or aims of the website. If at all possible avoid length forms, polls and sign ups. Get to the call to action and be done with it.

3. Focusing attention.

A large problem that many very well made and easily navigated websites have is not calling proper attention to the focus of the site. There is a flip side to this and that is calling far too much attention. This is often done by highlighting things with yellow. Now there are always exceptions but, as a general rule of internet design, or any kind of text design – avoid yellow! It is ugly and hurts the eyes to read!

4. Write well or get someone to write well for you.

It isn’t enough to have all the other pieces of a website perfect and then just type up any old paragraph. There is no place that people read more than on the internet so make sure you writing (or employees writing) is flawless. Avoid ugly fonts, overuse of bold, underlined and italicized text and never use ALL CAPS! It’s not just unprofessional, it’s annoying.

Website development agencies often utilize WordPress to build webpages that are search engine friendly. WordPress is an template based CSM that offers convenient search engine optimization tools.

Open Source Platform

WordPress is considered to be an open source program that is used for website development. This tool has significantly reduced the price of building professional websites. The templates make it easy for developers and webmasters to add and edit content. The content management systems in WordPress are designed with search engine optimization in mind. There are simple forms that could be filled out to create search engine friendly websites. For example, meta descriptions and webpage urls can be customized without the need to write HTML code.

Search Engine Optimization (SEO)

WordPress is considered one of the most popular blogging templates for several reasons. Content can be published with the click of a single button. Search engines such as Google and Bing generate webpage rankings based on factors such as the quality of content. Additionally, it’s important for webpages to be updated weekly to ensure that fresh content is always available.

An array of plugins and other updates also improve the layout of WordPress sites. Search engine robots definitely give some major ranking points to websites that are maintained properly and don’t have any glitches. Webmasters can even edit their pages via smartphones and tablets as WordPress templates have responsive designs that are compatible with mobile devices. The All-in-One SEO tools in WordPress expedite the process of search engine optimization by marketing professionals. Webmasters can simply allow SEO experts, like SEOlutions, quick access to the administrative control panel to make the appropriate changes.

The internet has changed the way we do fundamental things in our day to day lives. From how we interact on social media to how we approach growing a business, the web can be the final frontier for a whole new way of interaction.

One of the biggest changes we’ve seen has been the approach to business and branding on the web thanks to the way that domains have been snatched up. Now people are buying domains, or web addresses, before even knowing what they are going to do with them. The result? A host of potential lotto tickets if the right buyer comes around.

Buying Brandable Domains

So what exactly is a brandable domain?

Let’s say that you started a company called Best Beef Jerky. Obviously you would want a website utilizing that name. However, if someone bought the domain name bestbeefjerky.com then you would be out of luck. You would be especially in trouble if your brand became famous but that domain was in someone elses hands. Thus the potential for major earnings if you are the domain owner.

So seeing how that works it makes sense to start jumping onto the wagon and purchasing domains by the handful. These can be new domains, auction domains or expired domains.

You never know which domains will become popular and you don’t know which ones will become worth any money. Domains themselves are cheap enough to buy but you have to know what you are doing in order to get the right ones. You will want to focus on domains that can be branded. This means you want simple, easy to remember domain names that you could see people businesses in the future wanting to buy from you.

Domain names are just another part of the internet revolution. They act as pieces of online real estate and real estate is always going to have value.